Informative display is used by branches of nationalised banks, all across the Country, to display and present information before their customers. Such information could be of various kinds: fixed as well as changeable.

Information provides the basis upon which rest the fundamentals of banking business. Dissemination of information to customers, in a clear, meaningful and appealing manner, forms the basis of marketing, for all banking products and services. Banks provide information through mass media, like TV channels, newspapers, hoardings, etc. to reap benefits at a macro level. However there is little promotional activity that is being undertaken at the level of a small branch. It is here that SDDS enters the scene to play a very important role. It stimulates the interest of customers. Being economically priced, it fits within the budget of every branch.

Depending upon the areas that require a thrust at the branch level, managers have a vide choice. They can use any one or more out of the following displays to:-

• Promote their business of term deposits and loans.
• Increase the total number of accounts in a branch.
• Function in an organised and systematic manner.
• Promote harmony, customer care and satisfaction.
• Communicate with customers with respect to service charges, tax deduction, etc.
• Share hundreds of messages with customers at the branch level. These could relate to matters as important as security, complaints, nomination, currency, locker rent, working hours, bank notes, etc.
• Seek compliance from customers in matters involving regulations that facilitate better functioning of a branch.
• Communicate messages, which may not sound cordial if spoken but are accepted well, if displayed in writing. Expecting better behaviour from customers in branches, stern actions upon defaulting on loan repayments, etc. are some glaring examples.
• Educate customers in areas of cashless, internet and mobile banking.

The list is unending.

In this untiring and unending effort to communicate with their customers, we have stayed with banks, shoulder to shoulder, for the past several years. A quick scroll through our products page will highlight broadly, some such areas of importance. With revolutionary changes in the banking system, new information keeps pouring, day in and day out. We on our part store, sift, sort and display information and offer it to branches of nationalised banks in a ready to use, displayed form.